What's next for Proptech in 2022? Key Predictions

Published on
June 7, 2022
January 5, 2022

Thanks for reading “Innovation and Proptech News”, a bi-weekly newsletter with content about technology trends, market insights and the latest in the Proptech world. Globally.

Please subscribe to this newsletter to not miss anything! Here are some of our thoughts on what we think 2022 holds for Proptech.

Juice bars on every floor?

The old image of “working from home” of people taking calls in the bath supping a cerveza (hopefully) is gone. The long-lasting impact of COVID though will remain. We think the key challenges from a tenant attraction/retention perspective will be for the larger players, as in general work culture has shifted to more personal spaces, meaning large, CBD located buildings are heavily impacted. As such we expect the continued rise in amenities offerings, as Landlords focus more on curated offerings to their occupiers and their employees.  

Where in 2022

Technologies or offerings that build a more emotive relationship between the tenant -employees and the building + also bring the work from home benefits to the office space.

“Liberté, égalité, fraternité”

We are constantly asked - how do we best liberate our data, “big data” is the future + will machine learning not only order me my favorite sandwich but will it also compress my cap rate by 50bps.? Not quite.  

However, with shifts in data governance discipline, the greater comfortability of end users with new data sets/metrics + clarity on what data can/cant do, will lead to a greater veracity for relevant data.  

Transaction or project platforms, agencies and data providers are the key front runners here to meet this need and are encroaching more in each other’s traditional spheres to win these dollars. With this erosion and equalization of raw data’s value, the ability to have another hook from which to retain clients/revenue is a key shift we expect to see in 2022. Throw in everyone’s favorite dinner party topic of blockchain + smart contracts, as a means to automate this capture, and this vertical integration will continue.

Where in 2022

Transaction enabling platforms + project data capture tools.

Capital will continue to rack up the airmiles

With the economies of Indonesia + India in APAC and countries like Mexico, (whose median age of 28.3 years old (compared with c.40 years old for the top economies*), set to become leading economies in the forthcoming decades, we see these markets as becoming increasingly attractive for investment, particularly with well capitalized funds in the traditional economies.

An ability to replicate, proven proptech models in growing, developing markets or to simply obtain a pricing alpha compared to the traditional hot beds of innovation, will further drive this globalization of investment. In countries with a deeply embedded culture of ESG, will also see large investment + already the Nordics is proving to be a rich source of high-quality ESG innovations.

Where in 2022

India, Nordics + LATAM

We at PTC, our constantly working with our network + scouts to bring opportunities to each of our client types - investors, tech buyers or proptechs. As such, we have a pretty unique view of the global market. Get in touch now to see how we can work together.

stephen@theproptechconnection.com or ivo@theproptechconnection.com

Please make sure to follow our LinkedIn corporate and/or visit our website: www.theproptechconnection.com

Feedback, comments, ideas are appreciated.


* Median age stats - https://worldpopulationreview.com

Media archive

Filter by:
Category
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Proptech Fun Facts & Insights

September 22, 2023

Brazil Builds

September 14, 2023

Proptech Fun Facts & Insights

September 5, 2023

Proptech Fun Facts & Insights

August 30, 2023

Proptech Fun Facts & Insights

July 13, 2023

Be smart...choose Smart

July 10, 2023

On fire... tech to the rescue?

June 29, 2023

The Impact of AI, for Real Estate

June 8, 2023

Who are "The Proptech Connection"?

June 7, 2023

Proptech & Housing Affordability

June 1, 2023

Proptech Facts

May 18, 2023

Constructive Changes...

May 11, 2023

Concrete threat

May 4, 2023

Proptech showtime...

April 27, 2023

Proptech (Fun) Facts & insights

April 20, 2023

Industrial Revolution 4.0

April 13, 2023

AI take-over...

April 6, 2023

Powder box

March 23, 2023

It's Electrifying...

March 16, 2023

Proptech Fun Facts by The PTC

March 9, 2023

Unraveling India, one mystery at a time

February 17, 2023

Greenwash

January 12, 2023

All the way to zero

January 5, 2023

China 101 & Proptech

January 4, 2023

Proptech highlights by the PTC

December 27, 2022

Trendsetting Tokyo

January 4, 2023

Singapore, the million dollar question?

November 10, 2022

Recovery under construction?

November 9, 2022

The exponential age of technology...

October 24, 2022

In one word: Draining

August 26, 2022

Has Tech Funding lost its shine?

June 7, 2022

IoT - Proptech’s Wordle

June 7, 2022

ESG and Proptech future

June 7, 2022

The PTC in the news...

June 7, 2022

Going for gold

June 7, 2022

Comparing apples with oranges.....

June 7, 2022

PropTech Fun Facts and Insights

June 15, 2023

Technology is not a widget

June 26, 2023