Our process for real estate

Comprehensive, systematic research & analysis

Our meticulous approach ensures that the final set of companies and technologies recommended are those best aligned with our client's strategic goals and the market dynamics they operate in.

The methodology works via a staged approach where each level of analysis is married to the breadth of companies in market and our client's outlined objectives.

Each stage of reduction involves a deeper analysis, where companies are evaluated based on specific market attributes, investment or integration compatibility, the company's commercial traction and our client's strategic.

Methodical execution

Strategy & objective calibration

Centered on key objectives delivery, we methodically analyse the key elements of the project. Through each stakeholder’s lens, we interrogate, risk assess and benchmark to market, giving our key recommendations.

Market research & scanning

Unpacking the relevant technology types, we provide insights into the drivers and status of each offering. Using global examples, we use data backed analysis to map, validate and predict future developments.

Benchmark & scoring

Designed to identify relevant tech solutions, we use our expert market knowledge to globally scan the market for relevant companies. Applying our proprietary assessment process, we benchmark and score the leading solutions to take forward.

Ranking & tier 3 assessment

We believe in offering a personalised, bespoke service. One size does not fit all. We take the time to rank solutions according to tier 3 assessment criteria established on the basis of our clients need and outlined objectives.

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Case study: New construction methods


A leading global conglomerate approached The Proptech Connection with a need; to gain market insight into the state of innovation in construction. They needed to capture a broad understanding of upcoming construction technologies, their applications and maturity level. Their aim was to bolster their future proofing efforts and explore any efficiencies achievable through these technologies. In addition, the entity, with significant capital to deploy, sought valuable strategic relationships and synergies to build into their commercial operations.

  • Insular knowledge - Leading internal expertise were compartmentalised within different departments and previous efforts of consolidating valuable insights had failed.
  • Sourcing bias - Varying sources with different degrees of independence / advocacy made previous attempts of comparative analysis challenging because of inherent biases from conflicted sources.
  • Maturity variance - Previous assessments had struggled to define solution maturity against market maturity when evaluating technology opportunities.

Our approach

  1. Strategy & objective calibration - We analysed the key considerations of the project stakeholders and held numerous meetings with the client to establish their need and expected outcomes. We benchmarked the company against global peers and highlighted leading strategies they could consider as alternatives.
  2. Market research & scanning - Our breakdown of market provided confidence and clarity through defining key tech concepts and categorisations. We employ industry date but have our own data analysis, categorisation and industry experience which help us to analyse, map, and predict future developments within a fast-moving space.
  3. Benchmark & scoring - Performing a global market scan of star solutions, we captured 400 noteworthy solutions and their peers, mapping top solutions to a scale of maturity, client direct applicability and market need.
  4. Ranking & tier 3 assessment - We believe in offering a personalised, bespoke service. One size does not fit all. We take the time to rank solutions according to individual assessment criteria established based on our client’s need and outlined objectives.

Key outcomes

  • A defined adoption criteria and agreed metrics for assessment
  • ‍Benchmarking and scoring completed on the leading 20 technologies in the space
  • Use of our exclusive Place Tool to share internally with colleagues
  • Pre-meetings conducted by The PTC led to accelerated decision-making and adoption selection

Send us a message

Let's talk. Use our form to send us a message or contact us at hello@theproptechconnection.com

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