The current macro headwinds are extremely challenging for start-ups, and probably have never been more challenging anytime over the last 5 years...
At the PTC we are seeing a significant uptick from later stage, high quality start-ups approaching us for strategic growth introductions.
The PTC can help, but HOW? And why should you consider trying it?
i) CAPITAL: There's always pocket of capital that you do not know or do not have access to. That's where we step in, we have an extensive global network and warm relationships and make introductions for the best strategic investor for your business. We spent all our time with investors + Real Estate companies and know exactly what they are looking for. Having insights from both sides is needed to drive ROI. Globally.
ii) INTERNATIONAL EXPANSION: Leveraging the PTC's network to get access to markets in Brazil, UAE, UK, Japan or Australia or any market for that matter. We work in partnership with a vast network to make sure we provide the best in class service and get you in front of the right partners. No need to hire a small team and spend lots of $ before getting any revenue into that new market.
No, through our methodical process we get you in front of the right Buyers, support your team in getting that first deal in a new market, or a Proof of Concept. Globally.
iii) NETWORK PROMOTION: We hear a lot from our network that there's very poor ROI and/or excessive pricing for event (booths), LinkedIn promotions etc. This mean there's often times overinflated expectations, lots of wasted time and/or money, but mostly very poor/or untangible ROI. Real estate is bespoke and it needs to be curated.
That being said, our team gets approached all the time to "promote" companies on LinkedIn, but we never pursue (our network reach is averaging 180,000 views/day on LinkedIn). We could make this a strong revenue stream, so why do not do pursue this?
Why? Because we do not believe there's a lots of value/ROI for our relationships + we always work in the interest for our clients and for that reason refrain from doing so.
Instead, we work very closely with you, understand your business and get you in front of the right people (since we know what our network is looking for) to generate new business. Curated and global matchmaking.
At the PTC we are constantly in the market, with all sides in solving their problems. What does this mean translated into numbers?
Investors: our investor network has 15B+ to deploy (mostly Proptech + ConTech dedicated VC firms, but more "generic" funds are coming into the space). We are currently seeing many CVCs coming into the space (many out of APAC), with having significant amounts of capital to deploy and this is where we feel we can bring most value to our clients. We get you in front of that strategic investor that you are looking for!
Tech Buyers: our network consists of CEOs, CIOs, CTOs and senior leaderships, heads of innovation, strategy etc. We bring the right people together to get you deals.
Finally, given where we sit in the ecosystem we are seeing a lot of requests coming in, such as:
i) Investors looking (confidentially) for new jobs
ii) Institutional players wanting access to PropTech markets
iii) Relationships looking for new jobs in the space
iiii) Investors looking to set up their own Fund
iiiiii) Start-ups looking to sell their business
iiiiii) and much more... This it not our core, but do you believe we can help make an intro, please approach us and we'll do our best to help you where we can!
Why are we different?
We are the world’s only specialist Proptech advisory who has invested in, adopted technologies for RE companies and worked with growing Proptechs. It is our view that this unique full cycle experience is essential in delivering a strong ROI within Proptech. Our management team has worked as PropTech investor, PropTech buyer and extensively with the start-ups. We understand all sides of the table...